Apple TV 4K is a solid choice for streaming with its super fast A10X Fusion processor, as long as your Internet connection can handle it. The new option to copy login info directly to the Apple TV from iPhones, iPads and Apple laptops will reduce the amount of time spent entering passwords. Plus if you have a third-or fourth generation Apple TV now, it will automatically sync your previous TV OS layout.
You can use Siri to search for content, including cross-platform searches though Apple’s library of apps isn’t as diverse as Roku’s. You can send images, video and audio via AirPlay 2 from a supported iOS device. You also have access to the iTunes store and its library and can use the intuitive questions and statements for voice-controlled searches.
You will need to use Ultra high-speed HDMI cable connections to see Dolby Vision, so that may result in some additional costs and set up.